Why Your Restaurant Needs Online Ordering

We're living in a digital age - there's never been a better time to start with online ordering.

January 13, 2022
Online Ordering

Making the decision to add online ordering to your restaurant can be a daunting one. Researching online ordering providers can lead to confusion - which system will work best for your business? How much commission is too much commission? We’re here to help, offering a commission-free online ordering platform, focused on growing your takeaway business.

The main focus of today’s consumer is convenience. Being able to order dinner online has become the standard. Customers want to order their food as fast as possible - anywhere and anytime. It’s now essential for restaurants to provide a consistent connected customer experience. 

Still not sure whether online ordering is right for your business? Here are a few statistics to help convince you:

  • Digital ordering is growing 3x the rate of on-site ordering and has since 2014.
  • An overwhelming majority of customers (70%) prefer branded ordering capabilities.
  • Most customers (63%) value the convenience of delivery over dining out with a family
  • Customers spend more on off-premise than on-premise orders.
  • Online food ordering statistics indicate 86% of diners order delivery at least once per month 
  • In the Online Food Delivery segment, the number of users is expected to amount to 47.4m users by 2025.
  • Revenue for Online Food Delivery is expected to show an annual growth rate (CAGR 2022-2025) of 11.10%, resulting in a projected market volume of £17,029m by 2025.

Statistics show that customers prefer ordering directly from restaurants, rather than going through a third party platform. The main reason for this won’t come as a shock - it’s because it’s cheaper for customers, with significantly less fees being passed onto the customer. 

For example, Foodoo charge a flat rate service charge to the customer - with zero charge for the restaurant. When compared to third party aggregators, the savings are significant. Restaurants are charged huge commissions per order, and customers can expect high service charges, delivery charges, and sometimes minimum order fees. From a consumer's point of view, the decision of where to order from is easy.

With Foodoo, setting up online ordering for your restaurant business couldn’t be simpler. We work with you to create a fully branded website, upload your menu, and show you how to accept orders through our Foodoo Live App. We can also help with digital marketing once you’re up and running. 

We're living in a digital age - there's never been a better time to start with online ordering. The truth about online ordering is really simple for restaurateurs: if you don’t jump on board now, you’re missing out on a substantial amount of potential customers and revenue.

If Foodoo sounds like a good match for you, or you’d like to chat with one of our experts, get in touch.

(Statistic Sources: TacitStatista)